Leveraging Your Workstyle
An architect and innovator of business growth, Nicole Vasquez creates systems that build and sustain communities.
Nicole Vasquez
Nicole and I met through common friends at Deskpass, a co-working space in Chicago that she helped found. (This should be no surprise, given her tenure in the industry.) I was immediately drawn to her easy personality, bright smile, and thoughtful questions about my business. Nicole is one of those rare entrepreneurs who brings a balance of vision and laser-focused execution to the table, so it’s no surprise that Deskpass has grown to 227 city locations in less than 10 years—especially while surviving the COVID work-from-home transition for employees and businesses.
Throughout our conversation and in the time I have grown to know her, she has been a shining example to me of how consistent iteration of processes to keep moving toward a goal leads to success. In particular, we discussed this concept as it applies to personal work style—and the constant recognition of what isn’t working—in order to optimize and keep moving forward in your career or business.
Self-Care Leads to Big Success
Following an amazing run leading a string of successful businesses, Nicole recently decided to transition to Refresh Miami, where she is applying her talents to growing another community through the role of Chief Operating Officer. In 2024, she is releasing her book, Momentum by Design, which she shares, “examines the strategies of global leaders and influential decision-makers. It provides a framework for anyone looking to build momentum around a cause and make a difference.”
“During times of transition, ask yourself, ‘How do I want to spend my time?’”
Nicole's Top 3 Tips for Leveraging Your Workstyle
Constant recognition of what is and isn’t working; then find ways to optimize or delegate.
Get clear about when you work best (time of day, processes, and structure), then leverage your work style within your work structure.
Remember the basics: time block and turn off notifications to make space for deep work.
A few of my favorite insights from Nicole
0:00 - Introduction
2:19 - Nicole's mission
3:46 - COVID Insight 1: Hybrid workspaces
5:23 - COVID Insight 2: Journey back to the office
6:25 - Nicole's big self-care move
9:31 - Decision-making for big moves
12:04 - Your workstyle can be self-care
14:35 - Optimizing your workstyle
18:27 - Finding self-care through experience
20:37 - Time blocking & turning off notifications
22:13 - COVID insight 3: Making the most of your time
24:49 - Checking in continuously
25:55 - FInding silver linings
27:53 - Learn from Nicole
LI: https://www.linkedin.com/in/nicolervasquez/
IG: @nicolereneev
About Nicole
Founder of Deskpass, Chief Operating Officer at Refresh Miami, and serial entrepreneur Nicole Vasquez (@nicolereneev) builds communities and then connects them to resources that help them reach their goals. Her drive has empowered emerging communities to thrive around the world.
Fusing a decade of entrepreneurial success with an innate ability to synthesize information and create systems, Nicole co-founded (and now advises) Deskpass, a hybrid work technology company connecting remote workers to a global community of on-demand workspaces. In addition to utilizing a human-first approach to scaling business operations, Nicole is an expert community builder and author, having sold two co-working spaces with online communities and published an ebook titled How to Plan and Launch an Online Community. A go-to voice with the media, Nicole’s insights can be found in Barron's Penta, Cheddar News, and Thrillist.
In our conversation, Nicole shares a thoughtful perspective on finding efficiency, sustainability, and optimization within work style and the workplace, no matter the size. To her, self-care is just as much about setting the necessary boundaries to take the space needed as it is about participating in the activity.
Feeling inspired to start your own self-care routine?
🎶: Karianne is a pioneer in wellness programs that fuse meditation and sound bath healing into corporate cultures. Her latest album, Dreamscapes: A Sound Bath Journey, is available on streaming platforms worldwide.
🧘🏼♀️: Join Karianne on YouTube for sound baths and guided meditations and find your zen.
Website: https://www.kariannemichelle.com/
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